Agent or Agency

Agent or Agency

When it's time to sell your Wellesley home, you have multiple options. You see a company with lots of "For Sale" signs around Wellesley and think that's what I should do. But, is a company with dozens of listing going to give you the personal attention you need and expect?

Give Me A Reason

Give Me A Reason

Selling a Wellesley home is the time that we proudly put our best foot forward and present the evidence. We know a good thing. Now, let's make sure that they know.

Investing

Investing

More money has been made in real estate than in all other forms of investing combined. In all countries, for all time, it has been, it is and it always will be the rich people who own the real estate.

Misdirected Marketing

Misdirected Marketing

In many listing presentations, you will hear competing agents describe their strategies to locate that one perfect buyer for your home. Yes, most agents are focused on finding the buyer for your home. This sounds right. However, it is wrong. This "find the buyer" focus of the majority of luxury agents is misdirected.

The Worst Thing

The Worst Thing

You put your distinctive Wellesley home on the market for a reason; you want the house sold in a timely fashion. You have relocation plans.

Value, Value, Value

Value, Value, Value

You are a sophisticated consumer who understands quality. You are a financially savvy consumer who understands value. Yes, just like you, buyers of multi-million dollar distinctive homes in Wellesley are knowledgeable and business-savvy.

Pricing

Pricing

Pricing a luxury home in Wellesley is both a science and an art. The science of home valuation involves gathering all relevant past and present comparable sales data to determine a reasonable price that will attract a pool of qualified prospects.

Open Houses

Open Houses

A Wellesley listing agent advertises an open house. The chances of a prospective buyer who is ready, willing and qualified to buy a seven figure home in Wellesley seeing that ad are so infinitesimal as to be non-existent. It rarely if ever happens.