When it's time to sell your Wellesley home, you have multiple options. You see a company with lots of "For Sale" signs around Wellesley and think that's what I should do. But, is a company with dozens of listing going to give you the personal attention you need and expect?
In many listing presentations, you will hear competing agents describe their strategies to locate that one perfect buyer for your home. Yes, most agents are focused on finding the buyer for your home. This sounds right. However, it is wrong. This "find the buyer" focus of the majority of luxury agents is misdirected.